Posted: May 12, 2015
If you’ve got a website that sucks, you know how much it sucks. It looks dated. It doesn’t generate leads. And it hasn’t changed much since the day it was launched. The guys who built it said it would be easy to update but the reality is your team can’t update it. And your sales team complains at every chance they get that they can’t find any information on “that damn thing.”
Everyone knows it sucks and you’ve been tasked with doing something about it this year. But how do you keep your new website from heading down the same path that led to your sucky one?