Mobility is king and instant gratification is the way of the world, which means the days of sitting behind a chunky desktop computer for all of our browsing needs are behind us.
We applied this knowledge when we created the Gabriel.com part search tool and engineered a version optimized for mobile devices. Both our team and our clients thought it was pretty great, and were quite excited when the mobile site was recognized with an IABC Detroit Renaissance award this summer. We were even more excited when we received word that the site garnered two more awards this month, a 2012 MARCOM Gold Award for a specialty web or mobile site, and best app for a mobile device from the Car Care Council’s Women’s Board at the 2012 Automotive Communications Awards at AAPEX.
As professional digital communicators, we know that it’s important to be on the leading edge of technology. Keep an eye out for more great work churned out of the PUSH team, it’s only getting better.